Hotel Technology
How to Manage Hotel Online Reputation: Gathering Google, Tripadvisor, and Booking Reviews in One Panel
A hotel guest no longer shares their stay experience on a single platform — it's spread across Google, Tripadvisor, Booking.com, Agoda, and more. Tracking this scattered feedback one platform at a time is slow for management teams and leaves an incomplete picture.
Every platform in one panel
HCX Reputrack gathers reviews from multiple platforms into a single panel:
- Tripadvisor
- Booking.com
- Agoda
- HolidayCheck
- Trustpilot
- Etstur
In-depth analysis powered by AI
Collected reviews are analyzed with AI to surface an overall reputation score, the most-praised and most-criticized areas, staff/department-level performance, and sentiment distribution.
Comparing against competitors and the region
HCX Reputrack lets you compare your hotel's performance against competitor hotels and regional averages; hotel chains can also compare performance across their own properties.
The result: data-driven reputation management
Bringing scattered reviews into one panel lets management teams make decisions based on data rather than intuition. PDF reports carry that data straight into management meetings.
Related Product
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